Snapchat CEO: Why distribution has become the most important moat | Evan Spiegel
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Lenny Rachitsky (00:00:00): You guys have a billion monthly active users. Why is it so freaking hard to build a durable, lasting social consumer product? Evan Spiegel (00:00:08): So much of consumer technology focuses on product market fit. People don't spend nearly enough time thinking about distribution and figuring out distribution....
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Rachitsky (00:00:16): I feel like Snap has always been punching above its weight in terms of just how much new stuff comes out of your team, stories, AR glasses, swipe-based navigation. Evan...
Uses we/us, uncertainty, or learner framing instead of performing authority.
Evan Spiegel (00:02:35): Thank you so much. Thanks for having me. I'm looking forward to it. Lenny Rachitsky (00:02:38): I want to start with just...
Accepts praise without shrinking from it or turning it into a performance.
like that or a quarter, which is such a new world. I guess one is just like, how do you think about designers shipping code? Is that like just do it if you can or is there a requirement sort of thing? And broadly, I'm...
Turns a moment that could become critique into a question about the guest's thinking.
Lenny Rachitsky (00:06:21): It's going up, I don't know, the funnel or the timeline of building a product. And I feel like distribution is where it ends up being, what ends...
Uses we/us, uncertainty, or learner framing instead of performing authority.
Lenny Rachitsky (01:09:56): Evan, thank you so much for being here. Evan Spiegel (01:09:58): My pleasure. Thanks, Lenny. Lenny Rachitsky (01:10:00): Bye,...
Accepts praise without shrinking from it or turning it into a performance.