Bret Taylor

He saved OpenAI, invented the “Like” button, and built Google Maps: Bret Taylor on the future of careers, coding, agents, and more

Source 0422025-07-3116,625 words

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Opening

Lenny Rachitsky (00:00:00): You're CTO of Meta. You are a co-CEO of Salesforce, you're chairman of the board at OpenAI. How do you think the AI market is going to play out? Bret Taylor (00:00:07): The whole market is going to go towards agents. I think the whole market is going to go towards outcomes-based pricing. It's just so obviously the correct way to build and sell software. Lenny Rachitsky (00:00:16): This makes me think about, I had Marc Benioff on the podcast. You guys were co-CEOs....

The opener starts with biography before advice. That order makes the guest legible as a person before the listener extracts tactics.

Low-ego framing

Bret Taylor (00:00:21): It's so hard to sell productivity software,...

Uses we/us, uncertainty, or learner framing instead of performing authority.

Accept praise cleanly

Christina Cacioppo (00:45:25): Thank you. Lenny Rachitsky (00:45:26): Okay. One more question along these lines and then I want to zoom out on just where...

Accepts praise without shrinking from it or turning it into a performance.

Low-ego framing

Bret Taylor (00:07:52): And they gave me another shot to do...

Uses we/us, uncertainty, or learner framing instead of performing authority.

Name strength directly

that you will naturally, subconsciously pick the thing that is your strength, your superpower as a solution to more problems. And in fact, if you think that's a solution to your problem, it may be right, but you...

Says the strength directly to the guest, not only about them.

Accept praise cleanly

Bret Taylor (01:28:26): Yeah. Lenny Rachitsky (01:28:27): Bret, thank you so much for being here. Bret Taylor (01:28:29): Yeah, thanks for having me. Lenny Rachitsky (01:28:30): Bye,...

Accepts praise without shrinking from it or turning it into a performance.