John Mark Nickels (00:00:00): Get clear on your objective function, and one way that I've gotten clear on it is trying to think about it from future me because five years from now, I'm not going to give a if I made the presentation slightly better, but I'm going to care a lot about what kind of relationship I have with my daughters, and that means that the next action, the next thing I do today and tomorrow, those will translate into the relationship with her, right?...
The opener starts with biography before advice. That order makes the guest legible as a person before the listener extracts tactics.